WatsON - Stay tuned with AS Watsonhttps://watson.aswatson.comen22583Step Into a World of Beautyhttps://watson.aswatson.com/asw-pulse/step-into-a-world-of-beauty/<!-- wp:paragraph --> <p>BEAUTYCON 2026: World of Beauty marked its third edition this year, bringing together beauty innovation, community and inspiration at SMX Convention Center Manila. Organised by Watsons Philippines, SM Beauty and LOOK At Me, the four-day event featured over 185 brands and immersive experiences exclusively for Watsons Club, SMAC and LOOK List members.</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>During the event, Dr. Malina Ngai, Group CEO of AS Watson, shared the Group’s 185th anniversary theme, “Grow As One”, celebrating the unity, customer love and shared purpose that have driven AS Watson’s growth for nearly two centuries.</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>This year’s BEAUTYCON embraced the theme of beauty with no limits, encouraging everyone to define beauty in their own way — reflecting how the brands continue to connect with customers through innovation and inclusivity, while growing together as one.</p> <!-- /wp:paragraph --> <!-- wp:columns --> <div class="wp-block-columns"><!-- wp:column --> <div class="wp-block-column"><!-- wp:image {"id":22584,"sizeSlug":"large","linkDestination":"none"} --> <figure class="wp-block-image size-large"><img src="/wp-content/uploads/2026/03/BeautyCon-2026_2-1920x1280.jpg" alt="" class="wp-image-22584"/></figure> <!-- /wp:image --></div> <!-- /wp:column --> <!-- wp:column --> <div class="wp-block-column"><!-- wp:image {"id":22593,"sizeSlug":"large","linkDestination":"none"} --> <figure class="wp-block-image size-large"><img src="/wp-content/uploads/2026/03/BeautyCon-2026_3-1920x1280.jpg" alt="" class="wp-image-22593"/></figure> <!-- /wp:image --></div> <!-- /wp:column --> <!-- wp:column --> <div class="wp-block-column"><!-- wp:image {"id":22595,"sizeSlug":"large","linkDestination":"none"} --> <figure class="wp-block-image size-large"><img src="/wp-content/uploads/2026/03/BeautyCon-2026_4-1920x1280.jpg" alt="" class="wp-image-22595"/></figure> <!-- /wp:image --></div> <!-- /wp:column --></div> <!-- /wp:columns -->Thu, 19 Mar 2026 08:05:34 +000022559Convenience Made Litehttps://watson.aswatson.com/asw-pulse/convenience-made-lite/<!-- wp:paragraph --> <p>Watsons Singapore has teamed up with Shell to launch the world’s first-ever Watsons Lite concept inside a Shell station. Designed for quick, convenient shopping, Watsons Lite offers a curated selection of everyday essentials — from health supplements and personal care items to hygiene must-haves and travel‑ready necessities. With its easy‑to‑navigate layout, customers can effortlessly pick up what they need, making it perfect for busy lifestyles and on‑the‑go moments.</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>Watsons Lite is now available at 12 Shell service stations across Singapore, with more locations coming soon — bringing greater convenience and everyday essentials even closer to customers.</p> <!-- /wp:paragraph --> <!-- wp:shortcode --> <div class="wp-youtube-block"><div><iframe width="560" height="315" src="https://www.youtube.com/embed/DQLkr52CfiI?si=GjDD57acY_c4hkpC" title=" title=" youtube="" video="" player"="" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen=""></iframe></div></div> <!-- /wp:shortcode -->Tue, 17 Mar 2026 10:56:38 +000022542The Women Who Made Ithttps://watson.aswatson.com/asw-pulse/the-women-who-made-it/<!-- wp:paragraph --> <p>Watsons Thailand launched the Green Ribbon campaign under the theme “The Women Who Made It”, reaffirming its commitment to empowering women and advancing gender equality. In collaboration with the Association for the Promotion of the Status of Women, the campaign raised funds for the Emergency Shelter for Women in Crisis, providing women in need with protection, care, and opportunities for a fresh start.</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>As part of the campaign, Watsons Thailand also hosted a DIY charm‑making workshop, inviting customers who purchased Green Ribbon and selected brand products to create a personalised hand‑cream keychain charm as a meaningful keepsake.</p> <!-- /wp:paragraph --> <!-- wp:columns --> <div class="wp-block-columns"><!-- wp:column --> <div class="wp-block-column"><!-- wp:image {"id":22549,"sizeSlug":"full","linkDestination":"none"} --> <figure class="wp-block-image size-full"><img src="/wp-content/uploads/2026/03/IWD-2026-Green-Ribbons_4.jpg" alt="" class="wp-image-22549"/></figure> <!-- /wp:image --></div> <!-- /wp:column --> <!-- wp:column --> <div class="wp-block-column"><!-- wp:image {"id":22547,"sizeSlug":"full","linkDestination":"none"} --> <figure class="wp-block-image size-full"><img src="/wp-content/uploads/2026/03/IWD-2026-Green-Ribbons_3.jpg" alt="" class="wp-image-22547"/></figure> <!-- /wp:image --></div> <!-- /wp:column --> <!-- wp:column --> <div class="wp-block-column"><!-- wp:image {"id":22551,"sizeSlug":"large","linkDestination":"none"} --> <figure class="wp-block-image size-large"><img src="/wp-content/uploads/2026/03/IWD-2026-Green-Ribbons_2-edited-scaled.jpg" alt="" class="wp-image-22551"/></figure> <!-- /wp:image --></div> <!-- /wp:column --></div> <!-- /wp:columns -->Mon, 16 Mar 2026 04:32:21 +000022495AS Watson 185th Anniversary Drawing Competition Attracts Over 2,000 Studentshttps://watson.aswatson.com/asw-pulse/as-watson-185th-anniversary-drawing-competition-attracts-over-2000-students/<!-- wp:paragraph --> <p>To celebrate its 185<sup>th</sup> anniversary, AS Watson organised the <strong>“AS Watson 185<sup>th</sup> Anniversary Drawing Competition”</strong>, inviting junior primary students and students from special schools across Hong Kong to participate. The competition received an overwhelming response, attracting over 2,000 students, with more than 1,400 selected artworks showcased at Whampoa Fashion World for a two‑week exhibition. It has become one of the largest student art exhibitions in recent years.</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p><strong>Sharing the Joy of the 185<sup>th</sup> Anniversary Through Art</strong></p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>At the award presentation ceremony, <strong>Dr. Malina Ngai, Group CEO of AS Watson</strong>, said: “As AS Watson marks its 185<sup>th</sup> anniversary, we have grown as one with the community since our establishment. We believe that children are the hope and pillar of the future, which is why we have long been committed to nurturing and supporting the next generation. By organising this drawing competition with the theme ‘Birthday Party’, we hope to encourage students to unleash their creativity through art and share in the joy of the AS Watson 185<sup>th</sup> Anniversary together.”</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>To extend the meaning of the event, a selection of winning artworks has been printed on the packaging of AS Watson 185<sup>th</sup> Anniversary Limited‑Edition Boxed Tissues and Wet Wipes. These products are now officially available at all PARKnSHOP and Watsons stores and online shops, allowing the public to appreciate children’s creativity in their daily lives.</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>AS Watson has also transformed creativity into care through this initiative. For every limited‑edition product sold, all proceeds after deducting costs will be donated to the We R Family Foundation, supporting its “333 Learning Companion Leadership Programme”, which provides free learning support for children from underprivileged families, helping enhance their learning abilities, cultivate positive values, and promote holistic development. Donation boxes are also available at PARKnSHOP, Watsons and Fortress stores, inviting customers to contribute and support more children in need.</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p><strong>The Champion of Junior Primary School Category, Ngai Hau Ching, student of Tai Po Market Public School (Plover Cove) </strong>expresses that, “I am really happy to win an award! Drawing has always been a way for me to express my ideas. Having my artwork selected and printed on tissue products makes me feel especially honoured. Knowing that my drawing can be used for charitable purposes to help other students in need makes me feel that my artwork is more than just a picture—it can give strength to others. This experience is truly meaningful.”</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p><strong>The mother of Champion of the Special School Category winner, Or Wan Ki, student of Po Leung Kuk Law’s Foundation School said, </strong>“Drawing has always been a meaningful way for Wan Ki to express herself. Seeing her artwork selected and turned into a real product that others can see has given her more confidence to keep creating. I am very grateful to her teachers for their encouragement, and she can continue to bring happiness to others through drawing in the future.</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p><strong>185 Little Artists Party – Drawing Smiles Together</strong></p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>As a special highlight, AS Watson also hosted the <strong>“Little Artists Party”</strong>, inviting 185 children to create smiley face drawings on the spot. The event allowed young artists to enjoy the fun of creation in a relaxed and joyful atmosphere, bringing the celebration to a delightful conclusion.</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>AS Watson will continue to support children’s development through various community initiatives, working hand in hand with society to create a better future for the next generation.</p> <!-- /wp:paragraph --> <!-- wp:columns --> <div class="wp-block-columns"><!-- wp:column --> <div class="wp-block-column"><!-- wp:image {"id":22515,"sizeSlug":"large","linkDestination":"none"} --> <figure class="wp-block-image size-large"><img src="/wp-content/uploads/2026/03/26-03-14-Watsons_0250-1920x1080.jpg" alt="" class="wp-image-22515"/></figure> <!-- /wp:image --></div> <!-- /wp:column --></div> <!-- /wp:columns --> <!-- wp:image {"id":22513,"sizeSlug":"large","linkDestination":"none"} --> <figure class="wp-block-image size-large"><img src="/wp-content/uploads/2026/03/26-03-14-Watsons_0232-1920x1080.jpg" alt="" class="wp-image-22513"/></figure> <!-- /wp:image --> <!-- wp:image {"id":22538,"sizeSlug":"large","linkDestination":"none"} --> <figure class="wp-block-image size-large"><img src="/wp-content/uploads/2026/03/Drawing-Competition_4-1920x1080.jpg" alt="" class="wp-image-22538"/></figure> <!-- /wp:image --> <!-- wp:shortcode --> <div class="wp-youtube-block"><div><iframe width="560" height="315" src="https://www.youtube.com/embed/9SXl0EFboDc?si=GjDD57acY_c4hkpC" title=" title=" youtube="" video="" player"="" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen=""></iframe></div></div> <!-- /wp:shortcode -->Sat, 14 Mar 2026 09:00:27 +000022522AS Watson Health Beauty Continental Europe CEO Ed van de Weerd Honoured with Good Citizen Award by the Hong Kong Police Forcehttps://watson.aswatson.com/asw-pulse/as-watson-health-beauty-continental-europe-ceo-ed-van-de-weerd-honoured-with-good-citizen-award-by-the-hong-kong-police-force/<!-- wp:paragraph --> <p>AS Watson is proud to announce that Ed van de Weerd, CEO of Health &amp; Beauty Continental Europe of AS Watson, was today presented with the “Good Citizen Award” at the Good Citizen Award Presentation Ceremony 2025, organised by the Hong Kong Police Force. The award recognises his courageous and selfless act in saving a life, as well as his strong sense of civic responsibility and care for the community.</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>The incident took place last November while Ed was visiting Hong Kong for a business trip. At around 11pm, near the Hung Hom waterfront close to his hotel, Ed witnessed a woman struggling in the sea and calling loudly for help. Although some people had already thrown a life buoy towards her, she was unable to grab hold of it and the situation quickly became critical.</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>Without hesitation, Ed jumped into the sea, rescued the woman and assisted in bringing her safely back to shore. Emergency personnel subsequently arrived at the scene, and the woman was taken to hospital for treatment.</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>Reflecting on the incident, Ed said, “I just happened to be passing by when I saw the critical situation. There was no time to think — I acted purely on instinct to help. I firmly believe that anyone who can swim would make the same choice in the same situation, because when a life is in imminent danger, no one can stand idly by.”</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>He emphasised, “Life is priceless, and successfully saving someone is the most important thing. I am deeply moved and grateful to receive the Good Citizen Award, but I believe I was simply doing what I ought to have done. I wish the lady good health and happiness, and I also hope that this experience will encourage more people to believe that even a seemingly small act of kindness can change someone's life.”</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>AS Watson Group was deeply moved and proud.<strong> </strong><strong>Dr Malina Ngai, Group CEO of AS Watson</strong>, expressed, “In a moment of real danger, Ed jumped into the water without hesitation to save the person in that critical moment. His sincerity and courage are deeply admirable. Not only did he save a precious life, but he also reminded us that care and respect for those around us can be expressed in the simplest and most direct ways.”</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>She added, “Ed’s actions truly reflect our core values — care for the community and grow as one. This spirit is not a slogan, but a belief we strive to put into practice every day.”</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>Ed van de Weerd is currently the CEO of Health &amp; Beauty Continental Europe of AS Watson and also serves as the Group’s International Commercial Director. He is responsible for overseeing the development of the Group’s health and beauty businesses across the Benelux region. Since joining the Group in 2018, Ed has continued to drive business growth and digital transformation, while actively contributing to the Group’s global sustainability initiatives.</p> <!-- /wp:paragraph --> <!-- wp:columns --> <div class="wp-block-columns"><!-- wp:column --> <div class="wp-block-column"><!-- wp:image {"id":22509,"sizeSlug":"large","linkDestination":"none"} --> <figure class="wp-block-image size-large"><img src="/wp-content/uploads/2026/03/Good-Citizen-Award_2-1920x1080.jpg" alt="" class="wp-image-22509"/></figure> <!-- /wp:image --></div> <!-- /wp:column --> <!-- wp:column --> <div class="wp-block-column"><!-- wp:image {"id":22532,"sizeSlug":"large","linkDestination":"none"} --> <figure class="wp-block-image size-large"><img src="/wp-content/uploads/2026/03/Good-Citizen-Award_4-1920x1080.jpeg" alt="" class="wp-image-22532"/></figure> <!-- /wp:image --></div> <!-- /wp:column --> <!-- wp:column --> <div class="wp-block-column"><!-- wp:image {"id":22511,"sizeSlug":"large","linkDestination":"none"} --> <figure class="wp-block-image size-large"><img src="/wp-content/uploads/2026/03/Good-Citizen-Award_3-1920x1080.jpg" alt="" class="wp-image-22511"/></figure> <!-- /wp:image --></div> <!-- /wp:column --></div> <!-- /wp:columns -->Sat, 14 Mar 2026 08:11:33 +000022482Turn up the Sparklehttps://watson.aswatson.com/asw-pulse/turn-up-the-sparkle/<!-- wp:paragraph --> <p>Watsons Water unveils its new Mineralised Sparkling Water series, redefining the sensory experience of sparkling water under the theme “Turn up the Sparkle”. Crafted with a unique formula, each bottle is infused with super fizz bubbles that deliver an instant burst of refreshment.</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>The highlight of the new series is Super Fizz — ultra‑strong bubbles infused at 4.0 GV (Gas Volume) in every bottle. Paired with a zero‑sugar, zero‑calorie recipe and enriched with essential minerals, the water offers a crisp, layered taste that elevates everyday hydration.</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>Available in Original and Lime flavours, the Mineralised Sparkling Water series gives customers their own sparkling moment — whatever the mood, whatever the occasion.</p> <!-- /wp:paragraph --> <!-- wp:image {"id":22483,"sizeSlug":"large","linkDestination":"none"} --> <figure class="wp-block-image size-large"><img src="/wp-content/uploads/2026/03/LAV4457-1920x1280.jpg" alt="" class="wp-image-22483"/></figure> <!-- /wp:image -->Fri, 13 Mar 2026 06:38:12 +000022472Get it Get ithttps://watson.aswatson.com/asw-pulse/get-it-get-it/<!-- wp:paragraph --> <p>To highlight its best prices and special offers, Kruidvat has launched the energetic “Get it Get it Get it Weeks” campaign. The campaign stars the brand’s iconic red character balls—cheeky, expressive, and full of personality—as they race, bounce and zoom through a real Kruidvat store, guiding shoppers straight to the most attractive deals. Their lively presence brings the aisles to life, adding a fun, dynamic twist to the shopping experience.</p> <!-- /wp:paragraph --> <!-- wp:shortcode --> <div class="wp-youtube-block"><div><iframe width="560" height="315" src="https://www.youtube.com/embed/8eHmQhpILPQ?si=GjDD57acY_c4hkpC" title=" title=" youtube="" video="" player"="" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen=""></iframe></div></div> <!-- /wp:shortcode -->Thu, 12 Mar 2026 06:14:12 +000022460Indulge in Beautyhttps://watson.aswatson.com/asw-pulse/indulge-in-beauty/<!-- wp:paragraph --> <p>Marionnaud France hosted a special in‑store event to show its heartfelt appreciation to customers. Guests were welcomed with snacks and exclusive gifts, and invited to explore a wide range of beauty experiences — from flash makeup and personalised skin diagnostics to facial and hand treatments, LED mask sessions, and one‑hour Kobido facial rituals at selected institutes. To make the occasion even more memorable, each customer received a beautifully personalised bouquet of flowers, adding a thoughtful finishing touch to their visit.</p> <!-- /wp:paragraph -->Wed, 11 Mar 2026 06:15:45 +000022447Shaping Health and Beautyhttps://watson.aswatson.com/asw-pulse/shaping-health-and-beauty/<!-- wp:paragraph --> <p>Watsons Thailand organised the Watsons Health, Wellness and Beauty (HWB) Awards, celebrating strong partnerships with esteemed suppliers and recognising brands and products shaping the future of health and beauty retail.</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>The ceremony honoured valued brand partners for their passion, innovation and commitment to excellence, while bringing together entertainment and stunning visuals to create an unforgettable celebration for all participants.</p> <!-- /wp:paragraph --> <!-- wp:columns --> <div class="wp-block-columns"><!-- wp:column --> <div class="wp-block-column"><!-- wp:image {"id":22450,"sizeSlug":"large","linkDestination":"none"} --> <figure class="wp-block-image size-large"><img src="/wp-content/uploads/2026/03/Pic-807-1920x1280.jpg" alt="" class="wp-image-22450"/></figure> <!-- /wp:image --></div> <!-- /wp:column --> <!-- wp:column --> <div class="wp-block-column"><!-- wp:image {"id":22452,"sizeSlug":"large","linkDestination":"none"} --> <figure class="wp-block-image size-large"><img src="/wp-content/uploads/2026/03/SnapT1_0743-1920x1277.jpg" alt="" class="wp-image-22452"/></figure> <!-- /wp:image --></div> <!-- /wp:column --></div> <!-- /wp:columns -->Tue, 10 Mar 2026 06:51:32 +000022434Step Into Regency Magichttps://watson.aswatson.com/asw-pulse/step-into-regency-magic/<!-- wp:paragraph --> <p>The Perfume Shop partnered with Coty to bring an enchanting Bridgerton‑themed experience to life at the elegant Carlton House Terrace in London. Guests were transported into the world of the beloved Netflix series through a series of exclusive Regency‑inspired dance classes, led by a professional dancer. Customers and influencers enjoyed a magical afternoon filled with movement, elegance, and immersive storytelling.</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>To complete the experience, attendees received a gifted fragrance from the Coty x Bridgerton collection, along with The Perfume Shop’s signature gift‑wrapping service and personalised ribbon — adding a charming finishing touch to their visit.</p> <!-- /wp:paragraph -->Mon, 09 Mar 2026 03:53:47 +0000