WatsON - Stay tuned with AS Watson

Powering the Future of Retail

Fri, 06 Feb 2026 08:10:09 +0000

The AS Watson x Huawei O+O & AI‑driven Digital Experience Hackathon was successfully held, bringing together cross‑functional teams from IT, digital and innovation to explore the future of retail through AI. The event focused on reimagining customer O+O shopping experiences, with seven teams presenting forward‑thinking concepts, ranging from agentic commerce and GenAI customer assistants to smart store intelligence, health and beauty AI companions, and AI‑enabled staff productivity solutions.

Participants were inspired by Huawei’s use‑case sharing sessions, followed by hands‑on ideation and prototyping workshops supported by mentors from AS Watson leadership and Huawei experts. This hackathon marked a strong step forward in accelerating innovation and collaboration, setting the stage for turning bold ideas into real‑world digital experiences.

Celebrating Together

Thu, 05 Feb 2026 06:47:34 +0000

Watsons Hong Kong recently organised the Watsons Health, Wellness and Beauty (HWB) Awards 2025 under the theme “Winning Together, Shining Together”. The occasion celebrated the strength of collaboration with esteemed business partners and underscored Watsons’ shared commitment to delivering the best products and services — helping our customers look good, do good, feel great.

Deliver Excellence in Every Experience

Wed, 04 Feb 2026 03:28:22 +0000

Watsons Turkey has been named the Most Reputable Brand of the Year in the Personal Care and Cosmetics Retailer category at The One Awards Integrated Marketing Awards, organised by Marketing Turkey and Akademetre Research and Strategic Planning. This marks the fifth time the brand has received this honour, earning Watsons Turkey the prestigious Grand Award.

With this recognition, Watsons Turkey remains committed to delivering a seamless and exceptional customer experience.

Fortune for Every Home

Tue, 03 Feb 2026 06:53:56 +0000

Fortress has launched its “Wealth and Health, Fortune for Every Home!” Chinese New Year campaign, featuring brand mascot “Forte Bee” as the God of Fortune. The campaign highlights a wide range of festive deals across popular product categories. In addition to great offers, customers can also enjoy a series of Chinese New Year–themed interactive activities, including drawing lots, playing family-friendly games, and joining lucky draws for exciting prizes.

Accelerating Sustainable Choices

Mon, 02 Feb 2026 08:15:27 +0000

Since its launch in 2020, Watsons’ Sustainable Choices campaign has continued to build strong momentum, reflecting the growing consumer demand for products that help combat deforestation, reduce packaging waste, and incorporate more recycled materials.

Watsons is increasingly offering more sustainable products across multiple brands and categories. By 2025, more than 12,500 products are part of the Sustainable Choices campaign—a substantial increase from the 7,500 items available in 2021. Watsons has made sustainable options more visible, accessible and convenient across our retail markets, offering customers to make more sustainable decisions in their everyday shopping.

All four sustainability pillars—Better Ingredients/Materials, Better Packaging, Refill/Reuse/Replace, and Clean Beauty—delivered strong growth from 2020 to 2025, supported by deeper customer engagement and broader product availability. Among them, the Refill/Reuse/Replace pillar recorded the fastest acceleration as customers increasingly embraced circular solutions.

A key catalyst behind this progress is Watsons‘ strengthened collaboration with suppliers. By co‑developing products with more sustainable materials and packaging, and improving transparency across the value chain, our supplier partners have played a critical role in scaling Sustainable Choices. Watsons remains committed to driving meaningful environmental impact and empowering customers with better product choices.

Honouring Excellence

Fri, 30 Jan 2026 03:27:04 +0000

Watsons Philippines has been recognised with five wins at the Anvil Awards, organised by the Public Relations Society of the Philippines. These achievements highlight the brand’s dedication to meaningful communications and reinforce Watsons’ unwavering commitment to sustainability and helping customers Look Good, Do Good, Feel Great.

Discover the full list of the award achievements:

Marketing and Brand Communication – Gold Award and Silver Award
Advocacy/Public Awareness/Cause-related – Gold Award
Marketing and Brand Communication – Silver Award
Special Events and Exhibits – Silver Award
Best Use of Partnership – Silver Award

AS Watson Raises the Bar on Plastics Reduction with Refreshed 21% Virgin Plastic Reduction Target by 2030

Thu, 29 Jan 2026 06:05:09 +0000

AS Watson, the world’s largest international health and beauty retailer, is strengthening its plastic-reduction ambition with an enhanced commitment under the Ellen MacArthur Foundation’s Global Commitment 2030. The company is pledging to reduce virgin plastic in its own-brand packaging by 21% by 2030, using 2022 as the baseline year.

This renewed target, now featured on the Ellen MacArthur Foundation’s Global Commitment website, reinforces AS Watson’s leadership in advancing a circular economy and tackling plastic waste across its global footprint.

Strategic Actions for Sustainable Packaging

The commitment covers four key sources of own-brand packaging: product packaging, in-store carrier bags, online business parcels, and single-use plastics in warehouses —areas where AS Watson can make the greatest impact. To achieve this ambitious goal, AS Watson will step up efforts to eliminate unnecessary packaging, increase the use of recycled plastic content, promote packaging that is more recyclable or reusable, and expand refill and reuse systems across its global operations.

Sebastien Pivet, Chief Sustainability Officer & QA Director of AS Watson, said, “Reducing plastic waste is one of the most urgent environmental challenges of our time, and retailers have a responsibility to lead this transition. By setting an ambitious 21% reduction target for virgin plastic in our own-brand packaging by 2030, we are turning our 185‑year legacy of care into clear, measurable actions that cut plastic at source across all our markets. By expanding refill and reuse systems and increasing recycled content, we’re making significant progress towards reducing plastic waste from our operations.”

Sebastien added, “As AS Watson celebrates its 185^th anniversary, this milestone reinforces the company’s long-standing commitment to making a positive impact across its global operations. Sustainability shapes every decision we make, and it will continue to guide how we innovate and grow responsibly alongside our customers and communities.”

Turning Commitment into Impact

To bring this plastics reduction target to life, AS Watson has been translating its ambition into tangible changes in packaging design across its retail brands and markets.

To name a few examples, in Asia, Watsons China has strengthened its commitment to sustainable packaging by redesigning product packaging. Plastic windows were removed from collagen hand cream gift packs, saving 2.36 tons of plastic, and plastic trays were replaced with FSC-certified paper trays in collagen hand and body care packs, saving another 5.26 tons. In Europe, Superdrug has redesigned the packaging for the Naturally Radiant range by removing laminated mirror board. All cartons are now fully recyclable and FSC certified, and every SKU contains at least 30% recycled plastic content.

AS Watson calls on businesses, industry peers and partner suppliers to join the 2030 Plastics Agenda for Business^* and work together to reduce plastic waste and pollution. By working together across the value chain and inspiring customers to choose more sustainable products, AS Watson believes the retail sector can scale circular packaging solutions and deliver meaningful environmental benefits.

*2030 Plastics Agenda for Business | Ellen MacArthur Foundation

Top Scorers of Customer Love Score💯

Thu, 29 Jan 2026 03:06:22 +0000

AS Watson is dedicated to delighting our customers and earning their loyalty. To achieve this, the Group conducts monthly customer survey, Customer Love Score, across all of our operating markets, enabling customers to rate their experiences after each visit. Congratulations to the Top Scorers of this month who've managed to score 100 in the Customer Love Score survey!

In this month's Top Scorer series, we feature:

fusion – Shouson Hill
Watsons China – Guomao Joyful City, Guiyang
Watsons Taiwan – Min Jian
Marionnaud Switzerland – Confédération

Our team creates a warm, welcoming environment by greeting customers proactively and engaging with them politely. We offer patient, solution‑focused support— whether guiding shoppers to products or checking stock. With neat, well‑organised displays, we ensure a smooth and pleasant shopping experience.
Lai Chin Yip, Store Manager
fusion – Shouson Hill

We always think from the customer’s perspective, serve wholeheartedly, earn trust through sincerity, and win their loyalty.
Liu Houqin, Store Manager
Watsons China – Guomao Joyful City, Guiyang

Our team makes it a habit to greet every customer with patience and enthusiasm. Through genuine interaction and extra care, we understand their needs and recommend the right products — delivering a personalised, enjoyable, and truly customer‑focused experience.
Dora Hsu, Store Manager
Watsons Taiwan – Min Jian

Our strong Customer Love Score reflects our team’s positive energy and genuine care for every shopper. Together, we offer a warm welcome, attentive listening, and personalised service driven by passion — united by one goal: creating happy moments, giving the right advice, and inspiring customers to return.
Ingrid Martins, Store Manager
Marionnaud Switzerland – Confédération

7 Years of Amazing Journey in Vietnam

Wed, 28 Jan 2026 02:42:48 +0000

Watsons Vietnam marked its 7th anniversary with a lively mini‑event at Bitexco, setting the tone for a full programme of celebrations honouring its journey and connection with customers. The presence of KOLs and customers added to the vibrant and engaging atmosphere for the Watsons Club community. Guests enjoyed exclusive member privileges and interactive activities, celebrating a milestone that reflects Watsons’ ongoing commitment to innovation, quality and customer care.

Redefining Wellness

Tue, 27 Jan 2026 08:10:28 +0000

Watsons Singapore has introduced dedicated health concepts in selected stores, placing health and wellness at the forefront. At Heartbeat@Bedok, the Jubilee Wellness Corner supports older customers with easy access to wellness products and trusted health information. At Paragon, the Consult Suite offers private pharmacist consultations and flu vaccinations, complemented by the Gut Health Wall, an interactive feature that raises awareness of gut health and overall wellbeing.

These initiatives reflect Watsons' commitment to delivering accessible, trusted and innovative health solutions that support customers at every stage of life.