ICI PARIS XL Belgium has unveiled its new store in Brugge Steenstraat, located in the heart of Bruges, offering customers an unparalleled shopping experience. This new store not only features a wide range of beauty products from around the world but also provides various interactive experiences, including a makeup station and a sample zone. Additionally, the Conscious Beauty area encourages customers to embrace sustainable practices, while the Trend Wall keeps customers updated on the latest beauty trends, creating a seamless O+O shopping experience.
