AS Watson ensures that high standards of product quality and consumer safety go hand-in-hand with environmental stewardship. We are systematically embedding circular economy criteria into product design, material sourcing, packaging configurations, and end-of-life options.
Key 2025 Portfolio and Sourcing Progress:
Sustainable Assortment: Watsons' ‘Sustainable Choices’ campaign expanded to over 12,500 products. The initiative is building strong brand affinity with younger consumers, with 49% of purchasers aged 35 or under.
Circular Packaging Commitments: As part of the Ellen MacArthur Foundation’s Global Commitment, we pledged to cut virgin plastic across our Exclusive Brands packaging by 21% by 2030 against a 2022 baseline.
Anti-Deforestation Sourcing: Reached sustainable sourcing for all Exclusive Brands paper products and packaging using Forest Stewardship Council (FSC) or recycled inputs. Additionally, 51% of the palm oil used in our Exclusive Brands products is now RSPO-certified.
Post-Consumer Recycling: Collected over 150 tonnes of empty cosmetics and personal care packaging through cross-market take-back campaigns in partnership with brands like L'Oréal.
Sustainable Sourcing Expansion: Reached 32% of total seafood sales value from certified sustainable sources (MSC, ASC, BAP) via PARKnSHOP’s collaboration with WWF Hong Kong.
Product-level Impact Transparency: Health & Beauty Benelux’s rolled-out ‘Nature Impact Score’ on around 1,000 Exclusive Brands products, supporting customers in making more informed and sustainable choices.
Learn more in our full Sustainability Report 2025: