To celebrate the 185th anniversary of AS Watson, Watsons China has launched its first nostalgic “Watson’s the Chemist” themed pop-up store in Shamian, Guangzhou. Inspired by traditional Western pharmacy, the store recreates an immersive and interactive space that brings to life the Group’s story since its founding in 1841, allowing customers to step back in time and experience the brand’s rich heritage.
In collaboration with multiple supplier partners, the pop-up store also introduces 46 exclusive nostalgic new products as a tribute to timeless classics. Customers can further enjoy a fun experience by generating their own personalised newspaper headline through the in-store AI News Booth, and by drawing a Lunar New Year fortune stick, which underscores the Group’s blend of heritage and innovation.
During the Chinese New Year period, the pop‑up store welcomed over 100,000 visitors, becoming a festive hotspot that connected tradition with modern creativity.
