Watsons Thailand Celebrates 30 Years of Growth and Trust

Watsons Thailand is celebrating its 30th anniversary, marking three decades of growth, innovation and meaningful connections with customers. Since opening its first store at Maneeya Center in Bangkok in 1996, Watsons Thailand has evolved into Thailand's leading health and beauty retailer. A testament to its enduring relationship with customers, the original store continues to serve shoppers today.

Watsons Thailand’s first store in Bangkok
Watsons Thailand store nowadays

Growing with Customers As One

Supported by over 5,000 employees, Watsons Thailand now operates over 800 stores, serving customers in every province. The launch of the Watsons Club loyalty programme in 2009 has further strengthened customer engagement, growing to more than 10 million members.

Today, through its O+O platform, Watsons Thailand delivers a seamless shopping experience across its offline and online stores, while connecting with more than 16 million social media followers.

Celebrating 30 Years of Friendship

To commemorate the milestone, Watsons Thailand has launched its "30 Years Celebration of Friendship" campaign, recognising the strong relationships built with customers, employees, business partners and communities over the past three decades.

The celebrations include special anniversary promotions, customer engagement activities, employee storytelling initiatives and a corporate anniversary event, all designed to thank those who have been part of Watsons Thailand's journey.

Creating a Lasting Impact

The anniversary also highlights Watsons Thailand's commitment to creating a positive impact in society. Through its "30 Years of Impact" initiative, the company will donate to support women and children through the Association for the Promotion of the Status of Women, while also donating medical equipment for public hospitals across Thailand. These initiatives build on Watsons Thailand's long-standing support for local communities and its efforts to make a meaningful difference beyond retail.

Looking ahead, Watsons Thailand will continue to strengthen its O+O presence while enhancing customer experiences across every touchpoint, empowering customers to Look Good, Do Good, and Feel Great every day.

For 30 years, Watsons Thailand has grown alongside Thai consumers, from our first store at Maneeya Center to servicing communities across Thailand. This milestone reflects the trust of our customers, people and partners. As we move into our next chapter, we will continue to stay close to our customers, bringing trusted health and beauty expertise, new experiences, and greater value as Thailand’s first-choice health and beauty companion.

Nuanphan Jayanama, Managing Director of Watsons Thailand

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