Unveiling a Captivating Rebranding Video

As part of its brand refresh, Trekpleister has introduced a captivating rebranding video.

Power Curls

Building on the unparalleled success of Kruidvat Power Curls since 2021, Kruidvat is once again launching an exciting campaign.

ICI PARIS XL Celebrates 55 Years of Beauty

To celebrate its 55th anniversary, ICI PARIS XL has curated a special promotion for its loyal customers.

A Little Step, A Huge Difference

Kruidvat has been working tirelessly to minimise its environmental impact. Since 2014, it has successfully eliminated microplastics from their Own Brand products, and as of 2019, this initiative has been extended to cover all products available at Kruidvat.

AS Watson Strong Half Year Results in 2023

CK Hutchison Holdings (CKHH) has announced its 2023 interim results, showcasing significant growth in AS Watson (ASW). Despite global economic challenges, ASW's revenue, EBITDA, and EBIT have demonstrated solid increases, driven by robust performances in Europe and Asia.

Your Delight, Our Commitment

Trekpleister is running a series of initiatives to refresh the brand, including the introduction of a friendly cartoon spokesperson, an engaging TV commercial and a refreshing store design.

Innovate to Win!

InnoTeam, one of AS Watson Group’s global talent development programmes, brings together a team of young talents from various markets.

Beauty Toppers

Trekpleister organised the Beauty Toppers event, a grand celebration for over 200 beauty enthusiasts to indulge in a day full of beauty and self-care.

Foundation Party

Kruidvat has teamed up with L’Oréal to offer customers a wide range of foundation shades, including 45 shades of L’Oréal Paris Accord Parfait Foundation and 39 shades of Maybelline Fit Me Foundation, to cater to everyone’s need.

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