Kruidvat Celebrates 50 Years of Health and Beauty Leadership

Kruidvat Netherlands marks its 50th anniversary in 2025, celebrating half a century as the leading health and beauty retailer in the region.

AS Watson Leading the Way in Minimising Environmental Impact

AS Watson has achieved its emissions reduction targets ahead of schedule, opened over 2,900 greener stores, and made significant progress toward zero waste to landfill.

Meet Our Brand Mascot

Across AS Watson, each retail brand has created its own unique mascot to represent its brand values and personality.

Top Scorers of Customer Love Score💯

Check this out to see the featured top scored of Customer Love Score in our global network!

Redefine Beauty

ICI PARIS XL has reopened its doors at Westfield Mall, unveiling the very first ICI PARIS XL experience store.

Summer Getaway

Kruidvat understands the excitement of summer, the season for vacations. In line with this, Kruidvat has launched a new summer campaign featuring an engaging TV commercial with Lies.

Pioneering Green Beauty

Congratulations to Watsons on winning 16 awards at The Global Green Beauty Awards 2025.

Glamour Awaits

ICI PARIS XL exclusively launched Charlotte Tilbury, a beauty brand that empowers everyone, everywhere through the magic of confidence.

Step into Serenity

Kruidvat is excited to launch its brand new Kruidvat Moments skincare line, designed to bring little moments of joy to customers' everyday routines.

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