Watsons Taps into the Great Potential of Middle East by Opening 17 Stores in Two Years
Watsons opened 4 new stores in the Panorama Mall, Al Hamra Mall, Nakheel Mall and The View Mall in Riyadh, the Kingdom of Saudi Arabia, in 2022, adding to a total of 17 stores across the Gulf Cooperation Council.
Redefining Beauty
Watsons has partnered with Coty Group to set up The New Beautiful campaign themed promotion in shopping malls in UAE, KSA and Qatar, highlighting clean beauty brands and best-selling products available at Watsons.
More to Come
Watsons is delighted to further expand into the GCC region with three new stores opening in just one month at Nakheel Mall in Saudi Arabia, Dalma Mall and Abu Dhabi Mall in UAE. This marks the twelve store opening of Watsons in the Middle East.
Welcome to the K-beauty World!
Riding on the rising popularity of K-beauty over the past few years, Watsons in United Arab Emirates organised the K-Beauty Land event in Dubai.
Let’s Get Active!
Watsons Dubai organised a Naturals by Watsons x Yoga event to promote the Naturals by Watsons range of products. The event took place at Dubai Green Planet, an indoor rainforest housing 3,000 species of exotic flora and fauna.
The New Beautiful Campaign Redefines Beauty
Watsons is rolling out a brand elevation campaign, 'The New Beautiful', which is designed to empower women and help them boost their self-confidence.
Watsons Opens its Seventh Store in the Middle East
Watsons unveils its fifth store at Mirdiff City Centre Mall, United Arab Emirates. It also marks Watsons’ seventh store in the Middle East, joining other stores in the middle east to bring customers a seamless O+O shopping experience.
We Empower Women
At AS Watson, we believe in the New Beautiful, a new kind of beauty that’s good for everyone. Beautiful glows from the inside. It’s how we treat ourselves and each other. It’s how we live, who we are, and who we can be. The beautiful is in us all, and for us all.
Watsons Expands into Middle East with New Stores Across GCC
The new addition is Watsons first entry into Qatar at Doha Festival City, the destination for beauty shoppers in the country, just opened in January 2022. This follows the new store opening in Dubai Mall, Dubai Festival City, Mall of the Emirates and Al Wahda Mall in United Arab Emirates (UAE), and Mall of Dhahra in the Kingdom of Saudi Arabia (KSA).
