Well-deserved Recognition

Congratulations! The Perfume Shop has won two awards at The Fragrance Foundation Awards - Online Retailer of the Year & Consultant of the Year!

Get Ready for Your Big Day!

The Perfume Shop was delighted to participate in the National Wedding Show on its branded trading van, Vera.

AS Watson’s Greener Stores Accelerate Global Movement Towards a More Sustainable Future

AS Watson has just celebrated its 180th anniversary and is looking to the future with the launch of our Greener Stores Global Framework. We’re taking a leading role in global retail to show how this industry can be more sustainable in the long term.

Save the Forest!

The Perfume Shop partnered with COTY to donate £1 to Eden Reforestation Projects for every bottle of Hugo Boss The Scent Le Parfum for Him and Her sold.

Let’s Make the World Smile!

The COVID-19 has changed the way people live but it didn’t stop AS Watson Group from giving love and smiles to our communities. AS Watson Group’s colleagues and its business partners have thrown themselves into the Smile For Good 2021, the annual global volunteering campaign, to make positive impact on their communities.

The Perfume Shop Celebrates 30 Years of Passion

There’s the scent of something special in the air, and it’s not just the gorgeous aromas emanating from The Perfume Shop. It’s the season of celebration at The Perfume Shop, as it marks 30 fantastic years, sharing a passion for perfume, people and the planet.

Commitment to Sustainability

The Perfume Shop is celebrating its 30th Birthday with a new commitment to sustainability, aiming to reduce 90% of its emissions by 2030. The Perfume Shop has pledged to plant one million trees, remove 100,000 new bottles from circulation, remove all single-use plastic, and making all packaging reusable, recyclable or compostable, and reduce its energy intensity by 30%.

Support Reforestation

The Perfume Shop has partnered with the Eden Reforestation Projects to plant a tree for every perfume bottle customer brings in to recycle. At the end of last year, it put a twist on the initiative for the World Environment Day and planted a tree for every bottle sold as well as the ones recycled.

Celebrating 30 Years of Passion

In the Year of Passion, The Perfume Shop is celebrating its 30th anniversary in 2022. Over the years, The Perfume Shop team has been taking care of its customers with LOVE and PASSION and has now become their most-loved brand. 

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