Best Online Store

Congratulations! ICI PARIS XL has won Best Online Store (Cosmetics & Perfumery category) in the Dutch Shopping Awards 2022!

Let’s Make the World Smile!

The COVID-19 has changed the way people live but it didn’t stop AS Watson Group from giving love and smiles to our communities. AS Watson Group’s colleagues and its business partners have thrown themselves into the Smile For Good 2021, the annual global volunteering campaign, to make positive impact on their communities.

ICI PARIS XL Belgium Wins Best Perfumery & Best Webshop

Thanks to the customers’ trust and love, ICI PARIS XL Belgium has been awarded the Best Retailer of the Year Award and Best Webshop in the Perfumery category by Q&A Research & Consultancy. ICI PARIS XL is proud to be recognised as the best perfumery stores in Belgium for 15 years in a row and will continue to provide the best service to their customers.

New ICI PARIS XL Store

A new ICI PARIS XL store is opened in Groningen, Netherlands.

World’s FINEST

ICI PARIS XL is bringing beauty customers in Belgium a stream of new and exclusive brands, ensuring they have the best products from around the world to choose from. These include GloWish by HUDA Beauty, Morphe, IT Cosmetics, AM Cosmetics, Armani Beauty and Pat McGrath. ICI PARIS XL Netherlands created Kissing Day, which provided customers a special offer on lip products along with social media tips.

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