The Best Protection for Babies

Kruidvat understands that every parent wants the best for their little ones. To fulfill this need, the brand has recently launched a promotion campaign, inviting customers to try its best-selling Exclusive Brand diapers at a special “baby price”.

Welcome Dominic to the Netherlands and UK!

Dominic Lai, Group Managing Director of AS Watson Group recently returned to the Netherlands and UK following a 4-year hiatus due to the pandemic.

What’s Behind the Scenes?

Kruidvat used an interesting and engaging TV commercial to launch its refreshed loyalty programme Kruidvat Club earlier this year.

Top Scorers of Customer Love Score

Check out the featured top scorers of Customer Love Score in our global store network!

Make a Difference with More Sustainable Choices

Kruidvat has unveiled its refreshed Kruidvat Natures skincare and personal care product series at the media launch event. Made from at least 95% natural ingredients, the latest Kruidvat Natures series features a wide variety of skincare and personal care products.

Just For You!

Kruidvat has taken steps to enhance its loyalty programme - Kruidvat Club, offering members a wide array of exclusive benefits, such as a gift with purchase, extra points and special promotions.

Congratulations to the Winning Store Teams!

AS Watson Group hosted 2023 Global Best Store Team Awards presentation ceremony in Hong Kong yesterday to present the best store awards to 47 winning store teams from 28 markets.

Salute to AS Watson’s Superstars!

Every day, AS Watson’s 130,000 colleagues from around the world are working tirelessly to serve our customers with their heart and bring our purpose alive – Putting a smile on our customers’ faces today and tomorrow.

Living Smart with Kruidvat

With the theme of "Smart savings, that’s the quality of Kruidvat Brand", Kruidvat has recently launched a series of brand activities to promote its long-term commitment in providing high quality products at best prices.

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