New Sustainable Store

Superdrug opened a new sustainable store in Peterborough Serpentine Green Shopping Center! The store features fully recyclable signage including graphics produced from recycled yarn and plastic bottles. Its ceiling tiles are made from bio-soluble mineral wool, clay and starch and are 100% recyclable. In addition, the number of LED Mod lights in the ceiling is reduced by 20% and the store has a waste management target of 5% to landfill.

Superdrug Insight Team Wins Most Effective Stakeholder Engagement

The Superdrug Insight team won Most Effective Stakeholder Engagement that was judged independently by 50 Chief Data Officers in the UK.

Long-awaited Conference

Superdrug held the Christmas Conference for its management teams at the end of September to prepare them for the busy Golden Quarter. This was Superdrug’s first live event for 2 years and the event was attended by 1,500 Superdrug colleagues.

Be Superdrug’s Stars

Superdrug launched the #superdrugspotlight campaign to feature makeup artist and content creators. Simply snap a photo or take a video with Superdrug’s products and #superdrugspotlight, then you can have the chance to be featured on Superdrug social media channels!

True Colours

Superdrug unveiled its Shades of You campaign by making 10 commitments to championing more inclusivity in the beauty industry. Superdrug strives to showcase products for different skin tones and commit to more inclusive ranges.

Superdrug - 3 New Stores

Superdrug opens 3 new stores in Scotland, Tamworth and South Yorkshire in UK.

Do Good, Feel Great!

Superdrug recently launched its Doing Good Feels Super initiative, which guides customers on how to be more environmentally friendly by making it easier to recycle packaging. This linked with a virtual event where guest stars talked about making sustainable swaps in their beauty regimen.

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